This year, Walter Geering had the privilege of exhibiting at the Land Leisure and Tourism Show – a key event in the industry’s calendar that brings together accommodation providers, holiday park operators, and tourism businesses from across the UK. Held at the NEC in November, the event was a fantastic opportunity for us to showcase our innovative products, connect with industry leaders, and share insights into the future of guest experience.
Our presence at the show
Our exhibition stand was a hub of activity throughout the event, drawing in visitors eager to explore our sustainable and bespoke solutions. Featuring an engaging loop video that highlighted our core product categories – including miniatures, floating dispensers, essential cleaning packs, classic kitchen and consumable packs, and our sought-after Dog and Pet Welcome Packs – our stand successfully demonstrated why Walter Geering is the trusted supplier for hospitality businesses looking to enhance their guest experience.
One of the most exciting aspects of our presence at the show was the launch of new product offerings.
Launching officially in March 2025, Walter Geering showcased the first plastic free, single dose toiletry solution for the hospitality sector. A Shampoo, Condition and Body Wash Sheets that dissolve upon use. We also introduced our Luxury Welcome Pack Packaging, providing premium presentation options for accommodations looking to impress their guests from the moment they arrive. Additionally, we showcased our Bespoke by Walter Geering service, which allows clients to personalise their packs with branding, tailored contents, and unique packaging.
Jessica Marson’s speaker slot
A highlight of the event was our very own Jessica Marson, Head of Sales and Marketing, taking the stage for a speaker session in the Cottages.com/Hoseasons Theatre. Jessica shared valuable insights on the evolving expectations of today’s travellers, discussing how hospitality providers can differentiate themselves through sustainable solutions, thoughtful guest touches,
and seamless operational efficiencies.
The talk delved into the growing importance of sustainability in hospitality, with Jessica outlining how Walter Geering is leading the charge in providing eco-friendly alternatives without compromising quality or guest satisfaction. She also addressed how guest welcome packs can be more than just an amenity – they can be a brand-building tool that enhances the overall stay experience and fosters customer loyalty.
What’s next for Walter Geering in 2025?
With a successful exhibition behind us, we are looking ahead to 2025 with exciting plans in the pipeline. Our focus remains on innovation, sustainability, and customer experience, ensuring we continue to provide exceptional products tailored to the evolving needs of the hospitality industry.
Key initiatives for 2025 include:
- Expanded eco-friendly ranges: We are committed to further enhancing our sustainable product offerings, with new biodegradable and refillable options in development.
- New market expansions: Beyond hotels and holiday parks, we are expanding into a broader range of industries where our welcome packs can add significant value.
- Enhanced reward programme: A relaunch of our customer loyalty scheme will provide new incentives and benefits for our partners, making it even more rewarding to work with Walter Geering.
- Strategic partnerships: We aim to collaborate with industry partners to develop exclusive product lines and bespoke solutions that cater to niche accommodation providers.
The Land Leisure and Tourism Show was just the beginning of what promises to be an exciting year ahead. We are grateful for the conversations, connections, and opportunities the event provided, and we look forward to continuing to support the hospitality industry with cutting-edge solutions in 2025 and beyond.
For those who missed us at the show, feel free to reach out – we’d love to discuss how we can help enhance your guest experience with tailored, sustainable solutions.
Contact Jessica Marson, Head of Sales and Marketing: jessica.marson@waltergeering.co.uk or contact: 01233 658085.
To speak to a sales team member, email: sales@waltergeering.co.uk or call: 01233 658085 option 2.
For an exclusive order discount to readers, email: marketing@waltergeering.co.uk quoting ref: ‘Business & Industry’ for your exclusive discount code.